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Toy Safety Information

Here at Tickety-Boo! we are dedicated in bringing you great quality toys and gifts. We ensure all of our toys have passed the stringent UK and European toy standard tests and work with our suppliers to ensure that every product has appropriate safety certification.

CE Mark

Every manufacturer or first supplier in the Community must place a CE mark on their toy to indicate that it has been made in conformity with the essential safety requirements of the directive. It is an enforcement mark (not a sign of quality or safety) and was established to ensure free movement of product throughout the European Union a sort of passport for toys. It has to appear, along with the first supplier’s name and address in a visible, legible and indelible form on the toy or its packaging.

The Lion Mark

The Lion Mark was developed in 1988 by the BTHA to perform a function not covered by the CE Mark, namely, to act as a recognisable consumer symbol denoting safety and quality. Only BTHA members may apply to use the symbol. To display the Lion Mark, a BTHA member must have signed a licence agreement with the Association which sets out the terms of its use. Failure to abide by these terms will lead to revocation of the licence. The Lion Mark indicates the member’s adherence to the BTHA Code of Practice which includes the ethical and safe manufacture of toys, a ban on counterfeit goods, responsible marketing, a commitment to improving sustainability and a desire to promote the value of play. Unlike the CE Mark, therefore, the Lion Mark is truly a consumer symbol. It means that consumers can be assured that a toy which bears the Lion Mark has been manufactured by a BTHA member who believes in making good quality safe toys.

Age Warning

This pictogram began appearing on toys in 1995 and means “Warning – do not give the toy to children less than three years, nor allow them to play with it.” With the symbol, or in instructions included in the pack, will be given details of the hazard, e.g. “because of small parts”. This symbol replaces the warning “not suitable for children under 3 years,” which has often been confused with age advice – those discretionary guidelines used by the manufacturer to help the buyer match the product with a child’s age, interest and ability.


FSC, as an international network to promote responsible management of the world's forests, brings people together to find solutions to the problems created by bad forestry practices and to reward good forest management.

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